Titled 'The Sharjah Ramadan Festival, the festival is intended to promote Sharjah as a cultural and entertainment center in the Middle East. No wonder, if the festival makes Sharjah as a business center and an important investment in the region.
The festival is accommodated Sharjah Chamber of Commerce and Industry, is held every year since 1991. Usually lasts for 6-7 weeks, since a few days before Ramadan. In Arabic, this festival is known by the slogan 'Ahlan Ramadan', which means "Welcome Ramadan".
In addition to presenting a variety of family entertainment, this festival also allows consumers to get cheaper prices on everything. Almost all the shopping and entertainment centers participating in this festival.
In addition to the shopping malls, lively festival is also seen in some corners of the city of Sharjah. Some communities are usually held a variety of cultural activities and entertainment. The three main points that become tourist magnet is the China Town, Kampung Arab in Khalid Lagoon, and Kampung Asia in Rolla Square.
Meriahnya the festival made a number of airlines and travel agents do not hesitate to package a variety of attractive tour packages. They used the momentum to attract foreign tourists to travel to Sharjah during Ramadan.
As quoted from theemiratesnetwork.com, this festival is held in conjunction with an annual shopping festival in Dubai 'Dubai The City That Cares', which managed the Dubai Chamber of Commerce and Industry since 1998.
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